sharing thoughts

Will Broadsheet Newspapers Disappear?

Broadsheet papers will be a history said well-known Polish designer Jacek Utko in an interview with www.newspaperdesign.ning.com
In this context here is some thoughts from well-known experts

.

Mario Garcia
There will always be some broadsheets, each newspaper will find the format that best suits them.But they will be longer and narrower perhaps

Lucie Lacava
Broadsheet newspapers are already history in most European countries.
However, broadsheets will never disappear completely. What we will see is a reversal situation, where the majority of newspapers will be compact while the minority will be broadsheet.

Some papers will remain broadsheet for differentiation purposes. For instance, in London, The Telegraph is the only broadsheet left and it stands out because it is different. It knows its loyal readers are older, more affluent, and live mostly in rural communities. The Telegraph stands to lose more than to gain through a conversion to a smaller format.

In North America, broadsheets are still associated with quality journalism, and will be around for at least one more generation.
Most large metropolitan newspapers will find it very difficult economically to convert their presses to print the tabloid format. One large US newspaper recently calculated it will take 20 years to pay off the debt even after factoring in the newsprint savings. What we are seeing instead is the extreme narrowing of the format.
Most newspapers in the US follow the New York Times as the ultimate model.
The day the New York Times converts to a tabloid format everybody else will follow. Until then, only the small town papers and the free sheets will be offered in tabloid format.

FROM INDIAN POINT OF VIEW

Shajan C Kumar,Art Director,IANS, New Delhi

No. It will remain there for long. At least in India. Mint: The financial daily from the Hindustan Times group was planned and produced in Berliner size. The current and popular international newspaper size. But the problem is that no advertising agency wanted to make art works exclusively in this size. Size matters as lot of money depends on the size!
Metro Now which had to close down very soon after its launch was produced in Tabloid size.
There are many more reasons for the broadsheet newspapers to remain for long in India.

1. We value used newspapers! It gives you Rs.7 per. Kg in New Delhi.

2. Our newspaper circulation system. We are mostly depending on 'delivered at home' [regular subscription] mode.

3. Our newspaper printing units are mostly tuned to the broadsheet size. So you need to invest highly to move to any other size. Indian newsprint paper producers also have to produce newsprint paper in a specific size to reduce wastage.

4. Indian readers have not liked the Berliner and Tabloid sizes. They love the wide canvas with lot of reading material and wanted to come back home after a tiring day at office and read it all in leisure!

So in my opinion, BROADSHEET NEWSPAPERS will remain for long in India.

Tags: Lacava, Lucie, mariogarcia, newspaperdesign, tksajeev

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